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Here at Principle Toyota in Memphis, we’ve had the pleasure of serving families from Collierville to Cordova, TN over the years, so we’re keenly aware of what they’re looking for in a new family vehicle. Luckily, the Toyota Brand is equally adept at crafting cars that families love, and it’s prowess is truly proven in models like the new Toyota Highlander Hybrid. This outstanding SUV was recently named the best hybrid SUV for families by the critics at U.S.

The new Toyota Tundra is a full-size pickup truck that offers toughness and versatility to be used in a variety of different ways. Once you buy the new Toyota Tundra, it will become much more than the vehicle you use to return to work daily. It will unlock unlimited possibilities when it comes to towing, off-roading, and hauling cargo around the area.

If you have big plans for your next vehicle, you need something to keep up with your demands. The Toyota 4Runner is a great choice because it's ready for any adventure around Collierville, TN. We offer this rugged and capable SUV at Principle Toyota in Memphis, and we can help you customize it according to your needs.

The crossover SUV class is incredibly competitive with many models competing with the Toyota RAV4 for the top spot. These SUVs mix qualities like versatility, comfort, and capability, but none do so in the way that the Toyota RAV4 offers. We're here to help you compare the Toyota RAV4 in Memphis with models like the Kia Sportage and Subaru Forester, which we do below. Read on to compare the Toyota RAV4, Subaru Forester, and Kia Sportage.

Toyota RAV4

With the weather trending towards warmer temperatures, spring is once again upon us here in Memphis, TN, and if you’re anything like us here at Principle Toyota of Memphis, you’re itching to get out and enjoy the great outdoors. And what better way to do so than with a brand-new Toyota Tacoma? This midsize truck has been popular with drivers from Collierville to Cordova, TN for years now, and we’d love to show you what it can do firsthand when you visit our showroom in Memphis.

Sticking to a budget is key for any type of car, truck, or SUV you're thinking about buying around Cordova and Olive Branch, TN. And for some really affordable options, shop our used cars under $18,000 here in Memphis, TN. At our Toyota and used car dealership, we regularly stock our pre-owned lineup with some bargain options, helping shoppers like you stick to a tight budget and find cleverly affordable vehicles. Think about what you need for your next vehicle and what your budget is like, start shopping online, then visit Principle Toyota in Memphis today to get…

With dozens of used SUVs for sale near Olive Branch, MS, we have affordable options for your family vacations, outdoors adventures, drop-offs around your Cordova, TN school district, and errands around Memphis. Several used Toyota SUVs are showcased in Memphis. You don't have to overspend on a new crossover. Make your way to Memphis events in any of these pre-owned SUVs.

With the arrival of 2025 Toyota models on the horizon, it’s time to go over what’s new. For the 2025 model year, Toyota offers up a fully refreshed Toyota Camry along with an all-new a new SUV, the Toyota Crown Signia. Toyota ensures uncompromisingly futuristic innovation with its latest array of 2025 model announcements. If you’re a Memphis, TN driver in the market for a dynamic, tech-savvy, and classically reliable vehicle, then the new Toyota 2025 vehicle lineup ensures plenty of excellent options.

The new Toyota Grand Highlander is the perfect complement to a variety of lifestyles because it comes equipped with a plethora of usable features. This adult-friendly SUV has family-friendly amenities that the whole family will enjoy, including wireless technologies. A number of trim levels are on full display at Principle Toyota in Memphis. Our trim lineup includes the XLE, Limited, Platinum, Hybrid XLE, Hybrid Limited, Hybrid Max Limited, and Hybrid Max Platinum.

Take care of your Toyota with timely maintenance. Address various routine maintenance needs at Principle Toyota in Memphis to prolong vehicle life. Our Toyota service center near Olive Branch, MS is has a team you can rely on for routine maintenance.